The CRM Platform Built for Equipment Dealers

Forget generic software. Our CRM is designed to get you up and running fast, without sacrificing what makes your business unique.

Brands That Trust Texada

Why Your Team Will Love It

Fast to Learn

An intuitive interface means your team can jump in with minimal training and start seeing results right away.

Fits Their Workflow 

Whether they’re in the office or on-site, Equipment CRM works the way your reps already do, with mobile and desktop access.

Proven to Stick

High adoption rates across dealerships mean cleaner data, better collaboration, and long-term value

The Purpose-Built Difference

Machine-Level Customer Insights

Go beyond contacts: see what machines a customer owns, view meter readings, configurations, warranties, and recalls, even if the customer bought elsewhere.

Target high-value opportunities and equip reps with timely conversations that drive more deals and revenue.

Pipeline + Account Coverage Visibility

See your pipeline, and Planned Annual Rate (PAR score), to see how often accounts are engaged to expose true coverage.

This helps you win more deals, strengthen account management, and ensures that your reps are engaging with top accounts at the right cadence.

See Upcoming Construction Projects

With Equipment CRM’s integration with DODGE Data and UCC, your team can view upcoming projects in their territory, enabling them to proactively reach out with tailored offers.

Not only does this mean more deals, but being able to predict customer needs gives your team the first-mover advantage and builds loyalty with your customer base.

WHY EQUIPMENT CRM IS THE PERFECT FIT

Get Growing Fast

Most CRMs slow you down with endless configuration. 

Our CRM works with your sales processes, machine data, and ERP from the start for fast onboarding, high adoption, and results you can see in weeks.

  • Go live in weeks, not quarters
  • No complex setup or custom builds
  • Familiar terminology and workflows

Accelerate Every Deal

From the field to the front office, Texada CRM brings your people together in one streamlined system. Reps stay focused on deals. Leaders get the visibility to drive strategy.

  • Voice-powered activity logging
  • Mobile-first account views
  • Real-time collaboration across teams
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Build Relationships That Last

Your customers aren’t just records in a database; they’re partners in your growth. Texada CRM gives your sales team the tools and insight to deliver a better experience at every stage of the relationship.

  • See every interaction, purchase, and service history in one place
  • Anticipate needs before customers have to ask
  • Strengthen trust by providing timely, relevant solutions

INNOVATION THAT DRIVES GROWTH

Watch the Tour

Tap, Talk, and Move On with AI Sales Assistant

Step 1: Tap the mic in Texada’s CRM app. No extra software, no integrations needed.

Step 2: Speak naturally; “I just had a half hour call with Bobby from Apple con where we talked about their financing situation”

Step 3: We log everything to the right contact, machine, and opportunity. Instantly.

Bonus: Built-in follow-up prompts and deal tracking help reps close faster.

Uncover More Opportunities

Our CRM’s Around Me feature helps sales reps uncover nearby accounts, prospects, and leads in real time.

Instead of relying solely on planned visits, reps can see who’s just around the corner, turning travel time into selling time.

By maximizing every trip, Around Me boosts productivity, strengthens relationships, and helps close more deals.

“One of the things I love about Texada is any kind of report that I’ve ever had to put together myself, Texada will spit it outTexada is worth its weight in gold, to be able to do that.”

Trusted Leaders in Equipment Dealership Software

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Get a Purpose-Built CRM Without the Wait

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Texada CRM makes it easier than ever to modernize your dealership’s sales process. Whether you’re just getting started with CRM or replacing something that no longer fits, this is your next step.