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WesTrac Invests in Further Expansion of Texada Software SaaS Platform to Enhance Service Operations

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Achieving strong results with Texada’s sales automation & enablement applications, WesTrac extends its Texada investment to its service business.

Toronto, Ontario:  Texada Software, a platform of SaaS & mobile solutions for Heavy Equipment Dealers and Rental Houses announced today that WesTrac has chosen to extend their adoption of the Texada solution with a significant expansion into Texada’s Service Management solution.  After having significant success with Texada’s Equipment Sales, CPQ (configure, price, quote), and Order to Invoice Automation as well as Texada’s Equipment Monitoring applications, WesTrac, one of the world’s largest Caterpillar® dealers, was ready to further strengthen their partnership with Texada to improve their customers’ service experience and to help WesTrac employees.


“We initiated our Integrated Dealer Solution (IDS) vision with Texada in 2019 and decided to continue working with Texada after notable results from the implementation of Sales Enablement and Equipment Monitoring,” said Chief Executive Officer of WesTrac Jarvas Croome.  

“With our expansion into service, we’ll implement Texada’s full Service Management SaaS and mobile solution, unlocking significant value for WesTrac across our operations and achieving the remaining business objectives we identified at the start of our IDS rollout. 

“For WesTrac, these applications eliminate silos, enhance collaboration, and improve decision-making across our organisation through the Texada platform’s ability to maximise efficiency for our team members in their day-to-day roles.” 

IDS Product Manager Daniel Matthews said following the prior application deployments, WesTrac was able to identify company-wide benefits beyond those first anticipated. 
Now, we’re excited for the next phase of our partnership which will see the Texada platform extended to our service operations in what will be an impactful rollout for WesTrac,” Mr Matthews said.
 “The key benefits for WesTrac’s adoption of Texada’s Service Management solution will include efficiency for service technicians and growth across the business.” 
“We could not be more honored that WesTrac has selected Texada to help further enable its digital transformation now into service,” commented Matt Harris, CEO of Texada Software. 
“WesTrac has been an invaluable partner, and we are excited to strengthen our bonds with them to build on the success the two companies have achieved already. We are confident that Texada’s Service Management SaaS and mobile solutions will empower WesTrac to achieve higher levels of efficiency and success.”

About Texada

Texada Software, a leader in equipment business management, delivers SaaS and mobile applications for equipment dealerships and rental companies. With Texada, companies that sell, rent, or service equipment across a variety of industries such as construction, agriculture, mining, and more, can deploy a single system, purpose-built to address their unique inventory, workflow, and customer needs. Texada solutions manage the entire equipment lifecycle, including purchasing, rental and sales transactions, inventory location, utilization, inspection, maintenance, depreciation tracking, and service and repair management. With actionable intelligence that unlocks customer opportunities and delivers operational excellence, only Texada delivers 360-degree equipment business management.

For more information about Texada Software or to schedule a customized demonstration, visit

About WesTrac

As one of the largest authorised Cat® equipment dealers in the world, WesTrac provides customers with a wide range of machinery and construction equipment as well as comprehensive whole-of-life management solutions designed to make owning and operating equipment as easy, profitable and safe as possible.

With more than 4,000 staff and 350 apprentices enrolled in our nationally accredited training institute, WesTrac is dedicated to creating and delivering outstanding value for our employees, customers, shareholders and the community. We are committed to excellence and are focused on long-term customer relationships and a dedication to customer service, safety, quality and the environment.

Media Contact

Julia Stowell

Texada Software